By Mashable – SINGAPORE — The fitness movement in recent years has favoured going back to basics — calisthenics and minimal equipment is in.
Tapping this is Move It, a Hong Kong-based startup that has just launched an appeal for crowdfunding for its “all-in-one” set of home workout equipment.
Ivan Ho, Move It’s CEO and co-founder, stopped by Mashable‘s Singapore office to show how the equipment works.
The “system” is made of four main components: a push up stand, an ab wheel, a resistance band and a jump rope. Connecting all of these parts together is a set of Bluetooth-enabled handles that connects to each of the four parts for different workouts, and relays information about your workout to its app.
Ho said the four components are fairly rudimentary, but they should be able to offer a basic workout that comprises resistance exercises and cardio.
The app’s social feature is perhaps the most compelling aspect of Move It’s offering. It’s able to tell you which of your friends has worked out, and challenges you to best them before a deadline is up. “You can be ranked on a leaderboard with them, and you can poke your friends and set them goals too,” said Ho.
The entire set up weighs about 5kg, so you can move it around the house, but isn’t the most practical to take on the road.
The variety of exercises offered aren’t going to be sufficient for serious athletes or even people training for specific sports, but the set could be good to spur on a couch potato keen to get up and get moving, or an older person who wants to up their fitness level.
Move It’s Indiegogo campaign went live on Wednesday, and in half a day, had won $19,436 in funding from 118 backers.
The cheapest offer on the page is $139, before an early bird offer of $149. The company expects the set to retail for about $229 eventually.